Amazon and Whole Foods partnership

Amazon + Whole Foods: Quick Convenience Coming to a Location Near You

Making local stores shoppable from their digital properties has been a key strategy for retail leaders serving customers who increasingly start their shopping online.  With Whole Foods becoming a part of Amazon, connected stores will fast become table stakes in the competitive retail industry.  Amazon has long competed on selection, price and logistics.  Connected stores with same hour convenience in 450 locations are likely on the way.

The strategy is simple — offer mobile shoppers a quick and convenient way to shop online from local store inventory.  Build the experience into a mobile app, often promoted through a loyalty program.  Let the store become an efficient pickup point.  Promote and reward regular in-store shopping trips.  Offer curbside pickup in an hour or less for time-crunched customers who like quick convenience.  Retailers like CVS who have established these programs are better prepared to compete with Amazon.  They have a head start offering new options that are likely to come to Whole Foods locations in their trading areas.

Amazon has been a tough competitor, but has largely struggled to gain traction with quick convenience.  In most markets, Amazon has not been able to offer immediate gratification to the consumer.  Amazon has had difficulty fulfilling digital orders in an hour.  That is likely to change, if several of the programs currently piloted by Amazon come to Whole Foods locations.

This news is a call to action to refine current order ahead programs or get a branded, connected store program quickly in place.  Fortunately, there are best practices, mature technologies and great metrics that allow retailers to scale these programs quickly.  The key for the retailer is to choose the experiences that are right for their customers, consistent with their brand and sustainable over time.  

At Curbside, we work with retailers and restaurants on digital ordering programs that deliver quick convenience to consumers.  We offer a full suite of products, including a white label platform for digital ordering and a pick/pack tool for efficient fulfillment.  We connect apps and websites to local stores.  We have a passion for developing great new customer experiences for the digital age.  With the news today, that digital age is coming more quickly.

Curbside Partners with Yelp Enabling On-the-Go Convenience

As consumer shopping behavior continues to evolve towards mobile, it’s become increasingly important for merchants to connect with their customers where they spend a lot of the time – on their phones on leading digital properties. At Curbside, we build products that bridge the gap between digital and local, making it faster and easier for consumers to find and pick up products at local retail stores and restaurants.

Today, we’re announcing that Curbside has partnered with Yelp to power for the first time ever a feature that will enable consumers to shop within Yelp. They will pick up their items at a local store, within an hour, without ever having to get out of the car. Yelp with Curbside pickup marks a huge opportunity for retailers and restaurants. Local stores can now streamline the shopping experiences for Yelp users by bringing locally available products and promotions into Yelp and offering a quick pick-up experience which is so convenient for today’s busy consumers. Yelp wants to expand its deep local connections to more restaurant locations and to traditional retail stores.

The functionality will expand nationwide to thousands of CVSs across the United States where Curbside pickup is already available. This partnership will now provide CVS customers with another convenient way to buy and pick up their products on the go through an app they already use to connect with great local businesses. We’ll also be adding additional retailers and businesses, including Pizza Hut, which is currently live in select markets and will be expanding in the coming months.

At Curbside, we know that retailers and restaurants focus a lot of resources to bring consumers to their properties. We want to offer a way for local merchants to extend their offerings into digital properties like Yelp, where consumers already are spending a great deal of their screen time. This is the beginning of a number of partnerships that will help retailers and restaurants reach customers on any mobile device, however they prefer to shop.

Jaron Waldman, Co-founder and CEO

pizza hut on curbside

Curbside Pickup Now Available at Pizza Hut

We’re excited to announce that Curbside pickup is now available at Pizza Hut. Order your pizzas online or from the Curbside mobile app and pick them up at the curb. Try it today and for a limited time get a large Pepperoni Pizza for only $7.99!


The pilot is currently available at seven Pizza Hut locations in the San Francisco Bay area, with more coming soon:


5475 Snell Ave, San Jose, CA 95123

226 W Alma Ave, San Jose, CA 95110

199 Race St, San Jose, CA 95126

1167 W El Camino Real, Sunnyvale, CA 94087

600 Whipple Ave, Redwood City, CA 94063

553 El Camino Real, South San Francisco, CA 94080

1199 West A Street, Hayward, CA 94541


Free Girl Scout Cookies with Westfield Orders on Curbside

Craving Girl Scout cookies, but forgot to stock up before cookie season ended? Curbside has you covered! Throughout the month of March (or while supplies last), we’ll be offering a free box of either Thin Mints® or Samoas™ Girl Scout cookies with qualifying orders.

Claiming your own box of sugary goodness is easy. Just place an order of $20 or more at Westfield Valley Fair or Westfield Oakridge on Curbside. We’ll send you a notification when your order is ready to be picked up. Pull up to the designated Curbside pickup spot and let the associate know if you’d prefer Thin Mints® or Samoas™. We’ll bring your order – and your cookies – out to your car. Easy peasy.

Want to try them both? Shop throughout the month and get a free box with each qualifying order. And don’t forget to let friends and family know about the promotion so they can get their free box. Bay Area cookie season isn’t for another 12 months, so get yours today!



*Gift with purchase available at Westfield Valley Fair and Westfield Oakridge shopping centers while supplies last on orders of $20 or more after coupons and promotions are applied. One gift per order, per household. Gift is subject to change. No substitutions or returns. Curbside reserves the right to withhold gift in the event that Curbside determines or believes that the redemption of the gift was in error, fraudulent, illegal, or in violation of the applicable promotional terms. Thin Mints contain wheat and soy. Samoas contain wheat, milk, soy and coconut. Curbside will not be liable for direct or indirect losses, arising from any such injury, illness, damage, loss accident, or expense including consequential loss or economic loss however caused.


In-Store Pickup now at Sephora in Walnut Creek & Beverly Hills!

We’re excited to announce that in-store pickup is now available at Sephora in the Broadway Plaza Shopping Center in downtown Walnut Creek and Sephora Beverly Hills! Now you can order all your favorite Sephora beauty products through Curbside and jump straight to the front of the line with VIP treatment, just for you.

To start shopping the new locations, visit Curbside online or get the free Curbside mobile app. Select the store, add products to your cart and place your order. We’ll notify you when your order is ready and it will be ready for you when you walk into the store.


Sephora Walnut Creek

1149 Broadway Plz

Walnut Creek, CA, 94596


Sephora Beverly Hills

270 N Beverly Dr

Los Angeles, CA, 90210


Enter the Curbside Beauty Fanatic Sweepstakes

Are you a beauty fanatic? Enter the Curbside Beauty Fanatic Sweepstakes today for a chance to win a huge collection of products from top beauty brands, valued at over $1,000!

The prize pack includes more beauty products then you’ll know what to do with, including: (1) Let it Blow! It’s Drybar to Go The Ultimate Travel Essentials Kit, (1) Sephora Favorites Scent the Look Deluxe Perfume Sampler, (1) beautyblender Two.BB.Clean kit, (1) Caudalie Favorites Set, (1) SEPHORA COLLECTION Sparkle & Shine Skinny Brush Set, (1) Sephora Favorites Give Me Some Lip & Liner, (1) Ciaté London Mini Mani Month Nail Polish Set, and (1) GLAMGLOW Multimasking Mask Treatment Set.

No purchase is necessary to enter or win. The sweepstakes is open to residents of Campbell, Cupertino, Los Altos, Los Gatos, Milpitas, Morgan Hill, Mountain View, Palo Alto, Santa Clara, San Jose, Sunnyvale, Saratoga only. Click here to view the sweepstakes rules.


Enter Now


Claim Your Free LEGO® Minifigure This Month on Curbside

To celebrate the release of The LEGO Batman Movie, Curbside is giving away free LEGO® Minifigures from the ‘Limited Edition’ THE LEGO BATMAN MOVIE series with all qualifying orders placed throughout the month of February (or while supplies last)!

Claiming your free Minifigure is easy. Just place an order of $20 or more at any Westfield Valley Fair, Westfield Oakridge, or Glendale Galleria retailer on Curbside. When you order is ready, pull up to the designated Curbside pickup spot and we’ll bring your items, and your free gift, out to your car.

Collect all 20 of your favorite characters from the movie, including Lobster-Lovin’ Batman™, The Eraser™, Pink Power Batgirl™, Fairy Batman™, The Joker™, Nurse Harley Quinn™, and more. Each minifigure comes in a sealed ‘mystery’ bag.


Shop Westfield Valley Fair

Shop Westfield Oakridge

Shop Glendale Galleria


‘Tis the Season for Free Gift Wrapping

Curbside is making your gift shopping even easier this holiday season with FREE gift wrapping on all Curbside orders at Westfield Valley Fair, Westfield Oakridge, and Glendale Galleria now through December 24th. Follow the steps below to add gift wrapping to your next Curbside purchase:

  • Shop at your favorite Westfield Valley Fair, Oakridge, or Glendale Galleria stores
  • In your cart, click the “Free Gift Wrapping” link
  • Check the box next to each item that you’d like wrapped and place your order
  • We’ll wrap your items and will have them ready for you when you pull up.

Beat the crowds and long lines and let Curbside do the shopping – and wrapping – for you! Finish your holiday shopping now.

Your Curbside Order, Delivered by Uber

Feeling under the weather, have a sleeping baby at home, or just don’t have time to make it to the store? Let us do the shopping for you and we’ll bring it to your doorstep.

Curbside is teaming up with Uber to make delivery of your order quick and easy.

  1. Shop for all your household essentials, beauty products, over the counter medicine and more at local stores, either online or through the free Curbside app.
  1. Select Delivery with Uber at checkout. Your order will be prepared and delivered within 3 hours after you finish checking out.
  1. When your delivery is on its way, we’ll send a link to track your order and we’ll let you know as soon as your delivery arrives, so you can relax. Tips are neither expected or required, though smiles are always welcome.

Delivery is available at select stores nationwide. Find a store near you offering Delivery with Uber.